{"id":784,"date":"2024-01-05T10:38:39","date_gmt":"2024-01-05T01:38:39","guid":{"rendered":"https:\/\/office.erikarie.info\/?p=784"},"modified":"2024-02-03T05:19:42","modified_gmt":"2024-02-02T20:19:42","slug":"about-homepage","status":"publish","type":"post","link":"https:\/\/office.erikarie.info\/en\/about-homepage\/","title":{"rendered":"What is a homepage to me? I've been thinking about its definition."},"content":{"rendered":"<p>What is a homepage?<br>Looking it up in the dictionary, it says this.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>The page intended to be the first one viewed on a company or individual's website.<\/p>\n<\/blockquote>\n\n\n\n<p><span class=\"swl-marker mark_orange\">Things you should probably have if you're running a shop or business.<\/span><\/p>\n\n\n\n<p>Many people probably have that image, but in my opinion, while some people need a website, others who run businesses or shops<strong>Some people don't need a homepage.<\/strong>I think.<\/p>\n\n\n\n<p>\"What does a homepage mean to me?\"<br>Since I've been given the opportunity to think about it, I'll put my thoughts out here.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">For me, a website is a tool for improving efficiency.<\/h2>\n\n\n\n<p>For me, a website is neither a tool for attracting customers nor a means for gathering leads.<\/p>\n\n\n\n<p>To attract customers, you need to share information and meet people. To build a list, you need a strategy and tools for gathering contacts.<\/p>\n\n\n\n<p>So why do you need a website?<br>For me, it's part of my regular sales activities.<span class=\"swl-marker mark_orange\">\"Things that improve efficiency\"<\/span>is.<\/p>\n\n\n\n<ul class=\"is-style-check_list wp-block-list\">\n<li>Find out what other services and products are available<\/li>\n\n\n\n<li>You can see what kind of people they are and what kind of feelings they hold as they carry out their activities.<\/li>\n\n\n\n<li>You can see if they're sharing other information as well.<\/li>\n<\/ul>\n\n\n\n<p class=\"is-style-icon_good\">By giving branding a tangible form and placing it where it can be seen, efficiency improves. That's what I feel a website is.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">That's why I won't make a website like this.<\/h2>\n\n\n\n<p>Having a website is necessary to improve efficiency.<\/p>\n\n\n\n<p>The website must serve as a platform to bring solutions closer to addressing the challenges and issues of the business.<\/p>\n\n\n\n<p>So,<span class=\"swl-marker mark_orange\">Just existing. Just made.<\/span>We do not create websites.<\/p>\n\n\n\n<ul class=\"is-style-check_list wp-block-list\">\n<li>I feel limited in what I can express on social media.<\/li>\n\n\n\n<li>Repeated inquiries about the same matter are affecting our operations.<\/li>\n\n\n\n<li>We want to move beyond portal site customer acquisition, which tends to become a price war.<\/li>\n\n\n\n<li>I'm doing things differently from my peers, so I want to make that clear.<\/li>\n\n\n\n<li>I work across various genres, but my core focus remains the same, so I'd like to share that here.<\/li>\n<\/ul>\n\n\n\n<p>For example, like this:<strong>What is the challenge?<br>Does having a website solve that?<\/strong><\/p>\n\n\n\n<p>Listen carefully to that point and create a website that solves problems and boosts efficiency!<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-swl-deep-01-color\">I make sure not to create a website that's just there and serves no purpose.<\/mark><\/p>\n\n\n<div class=\"swell-block-balloon\"><div class=\"c-balloon -bln-right\" data-col=\"yellow\"><div class=\"c-balloon__icon -circle\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/office.erikarie.info\/wp-content\/uploads\/2023\/08\/\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb.png\" alt=\"\" class=\"c-balloon__iconImg\" width=\"80px\" height=\"80px\"><\/div><div class=\"c-balloon__body -speaking -border-none\"><div class=\"c-balloon__text\">\n<p>For those without specific issues, or those with issues that cannot be resolved through the website, we offer alternative solutions.<\/p>\n<span class=\"c-balloon__shapes\"><span class=\"c-balloon__before\"><\/span><span class=\"c-balloon__after\"><\/span><\/span><\/div><\/div><\/div><\/div>\n\n\n<h3 class=\"wp-block-heading\">Common Mistakes in Creating Useless Websites<\/h3>\n\n\n\n<ul class=\"is-style-bad_list wp-block-list\">\n<li>Creating without thorough listening<\/li>\n\n\n\n<li>Creating it without explaining the marketing funnel to the person themselves<\/li>\n\n\n\n<li>Just make it because \"it's good enough for now\"<\/li>\n<\/ul>\n\n\n\n<p class=\"is-style-icon_announce\">A website that's just for show<span class=\"swl-fz u-fz-s\">Creating one is easy. When dealing with people who aren't web-savvy, I think it's a category where contracts are easy to secure. But if results don't follow afterward, if they don't think \"Having a website was a good thing,\" then it's a useless website. To prevent that from happening, I constantly study, practice, and incorporate feedback.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">To create an efficient website<\/h2>\n\n\n\n<p>I believe these are the elements a website needs to solve problems and improve business efficiency.<\/p>\n\n\n\n<ul class=\"is-style-check_list -list-under-dashed wp-block-list\">\n<li><strong>appears in search results<\/strong><br>Whether information appears or not when searching for the representative's name, business name, or store name makes a big difference in credibility. When making introductions or when the business owner promotes themselves, appearing in search results makes it easy!<\/li>\n\n\n\n<li><strong>The necessary information is clearly presented.<\/strong><br>It's important not only to include the information you want to convey, but also to place information that viewers are likely to want to know in an easily accessible location.<\/li>\n\n\n\n<li><strong>Easy to make corrections or updates<\/strong><br>Updating the website immediately whenever content changes simplifies announcements &amp; having to contact the creator every time there's a revision is inefficient.<\/li>\n\n\n\n<li><strong>I can write a blog<\/strong><br>Writing on the same domain makes management easier &amp; improves SEO.<\/li>\n\n\n\n<li><strong>The number of pages can be increased.<\/strong><br>When you need to add pages or create landing pages, you won't have to sign up for another tool.<\/li>\n\n\n\n<li><strong>Operating and management fees do not fluctuate significantly.<\/strong><br>It's a hassle to have to consider the monthly fee every time you add a tool.<\/li>\n\n\n\n<li><strong>Operation using a custom domain<\/strong><br>\u2192Can be operated without depending on other tools<\/li>\n\n\n\n<li><strong>Low operating costs<\/strong><br>\u2192Since it's a fixed cost, cheaper is better.<\/li>\n\n\n\n<li><strong>Publish the purpose of the business, such as its mission and vision.<\/strong><br>By repeatedly reviewing and reaffirming their role\u2014\"This is what I'm meant to do!\" and \"This is the purpose of my work!\"\u2014business owners gain clarity in their messaging and decision-making.<br>When teams or employees are involved, if everyone shares information independently, it can become like a game of telephone where misinterpretations and errors often occur. By clearly stating the unchanging core principles, you can prevent misunderstandings and conflicts.<\/li>\n<\/ul>\n\n\n\n<p>So when I create something, I start by listening to your needs, but fundamentally, I make it so that all of your requests are fulfilled.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Finally<\/h2>\n\n\n\n<p>So today,<\/p>\n\n\n\n<p>For me, a homepage is,<span class=\"swl-marker mark_orange\">Things that improve the efficiency of your daily sales activities!<\/span><\/p>\n\n\n\n<p>I wrote on the theme of...\u2728<\/p>\n\n\n\n<p>Having a website has made things so much more efficient for me as I run my business while raising children!<\/p>\n\n\n\n<p>Similarly, I hope more people can efficiently run their businesses and make their dreams come true ^^<\/p>","protected":false},"excerpt":{"rendered":"<p>\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3068\u306f\uff1f\u8f9e\u66f8\u3092\u5f15\u304f\u3068\u3001\u3053\u3046\u3042\u308a\u307e\u3059\u3002 \u4f01\u696d\u30fb\u500b\u4eba\u306a\u3069\u306e\u30a6\u30a7\u30d6 \u30da\u30fc\u30b8\u3067\u3001\u6700\u521d\u306b\u95b2\u89a7\u3055\u308c\u308b\u3053\u3068\u3092\u610f\u56f3\u3057 [&hellip;]<\/p>","protected":false},"author":1,"featured_media":954,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"swell_btn_cv_data":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-784","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/posts\/784","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/comments?post=784"}],"version-history":[{"count":3,"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/posts\/784\/revisions"}],"predecessor-version":[{"id":788,"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/posts\/784\/revisions\/788"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/media\/954"}],"wp:attachment":[{"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/media?parent=784"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/categories?post=784"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/office.erikarie.info\/en\/wp-json\/wp\/v2\/tags?post=784"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}